Physiotherapy Digital Marketing Services by Physio Marketing

So you already have a team of certified physiotherapists, accommodating clinic staff, a state-of-the-art clinic, a caring environment, and complete facilities. There’s no doubt your patients can get the treatment they need and deserve in your clinic because you have everything under one roof.

However competent your services are, it’s never enough to simply exist. You need to make noise to let people know about the value you offer.

If your passion lies in helping people feel better after an injury or illness and you want to let more clients hear about your practice, learning effective marketing strategies for physiotherapists is a must.

Physio Marketing is your partner in growing your practice. Through proven and tested marketing strategies for physiotherapy businesses, we can help you strengthen your online visibility, promote your services to your target audience, build a loyal following, and establish a growing customer base.

We offer various digital marketing services to help boost your business, including:

We dive deep into your physiotherapy website, industry, and assess your competitive landscape. This allows us to estimate how much time and work is needed to put your website on top of Google’s results page.

After understanding where your website stands, we perform a thorough keyword research to come up with a list of leading sales-driving search terms relevant to your business.

This process includes extracting keywords that your competitors already rank for, discovering new keyword opportunities, as well as keyword filtering and analysis. By the end of the research, we will have come up with a list of the most powerful keywords and phrases and use this to optimize the existing content of your website.

In some cases, the tiniest technical site issues can affect the entire user experience, hold back your rankings, increase your bounce rate, and even get your site penalized by Google. To prevent these from happening, we run a 360° to determine loopholes in your website and fix them as soon as possible before they progress into an SEO problem. These issues can include crawlability, indexing, site speed, redirects, coding errors, etc.

Being active in social media sites is a great way to stay on top of your audience’s minds. Social media is also a great avenue for meeting a diverse range of prospective clients, as a lot of people nowadays are spending most of their time online. We create a social media strategy that fits your physiotherapy business strategy. Our social media team creates the content and your dedicated account manager oversees the execution of your campaign.

A high-quality content may cover everything your audience needs to satisfy a query, but that alone isn’t enough. You need to present your online visitors with information that’s easy and enjoyable to read or watch. That’s where infographics come in. We create customized infographic designs according to your goals and objectives. When done right, powerful infographics can drive new customers to your website.

A website cannot rank first in Google’s results pages without having built quality links. That’s why we take link building very seriously. We create your business profile on popular social media platforms like Facebook, Twitter, Pinterest, and Google My Business so you can reach diverse audiences.

It matters to us that you provide useful information to your audience so you can build your authority in your niche. Our SEO and content teams work together in creating customized content that’s tailored to your business goals.

We work closely with you in every step of the process to make sure you’re up to speed with what’s going on with your campaign.

Ready to step up your marketing game? Contact the experts at Physio Marketing today for a complete range of online marketing services tailored for physiotherapists in Canada.

Get started with a website audit today, ON US!